Solving the Problem

The opportunity I am pursuing is a monthly subscription service that offers books to those who wish to expand their minds through the great works of many authors. This type of business would encourage people of all ages to start reading more by sending them books based on their own interest to their doorstep each month. This service would be web based so customers can go online and easily set up a book for next month or chose to be surprised with the book of the month. This way customers have the option to either chose books from a list based on their own interests or have one selected for them by our staff. If customers enjoy our service we would encourage them to spread the word to friends and family and if they do so it would allow them to get a discount on the nexts months subscription. By doing this we would hope that more people would start to spread the word and we can reach a lot of people with this great service. The online website will be well designed and very user friendly so that customers of all ages can easily interact with our website.